How to Transform Your Desk Space

Just a few days ago, I came into my dorm to find my suitemate doing her homework on the floor of her room (love you the most, Katie). I was pretty confused until I took a look at her desk; it was in absolute shambles, with books, papers, clothes, and random Reeseā€™s Peanut Butter Cup…

Adventures in Creating New & Differentiated Identities

We all know that every company in existence has a certain brand – a look, a message, a name, a logo which are components of the brand’s identity. However, brands can go even further than companies: almost every music artist has created their own specific brand identity that coincides with their musical identity.